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Inside Twitter

As Twitter is still a hot topic for some, there's a really interesting survey that has just been released by social media analytics firm Sysomos.  After analysing
information disclosed on 11.5 million Twitters accounts in July, they discovered
that:

  • 72.5% of all users joined between January 1 and May 31 2009
  • 85.3% of all Twitter users post less than one update per day
  • 21% of users have never posted a Tweet
  • 93.6% of users have less than 100 followers, while 92.4% follow less than 100 people
  • 5% of Twitter users account for 75% of all activity
  • New York has the most Twitters users, followed by Los Angeles, Toronto,
    San Francisco and Boston; while Detroit was the fast-growing city over
    the first five months of 2009
  • More than 50% of all
    updates are published using tools, mobile and Web-based, other than
    Twitter.com.
  • TweetDeck is the most popular non-Twitter.com tool with
    19.7% market share.
  • There are more women on Twitter (53%) than men (47%)
  • Of the people who identify themselves as marketers, 15% follow more
    than 2,000 people. This compares with 0.29% of overall Twitter users
    who follow more than 2,000 people.

Worth a read and builds upon today's quote of the day:

"Chase Bank does not have any actual (Facebook) group or fan pages that help the customer
or provide any information. On the contrary, they have more 'I hate
Chase Bank' groups than any other popular bank, with hundreds of
members bashing the bank and its services
."

Social Networks and What They Say About Banks (My Bank Tracker)

and the blog about social media's relevance to banks from Tuesday.

  

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About Chris M Skinner

Chris M Skinner
Chris Skinner is best known as an independent commentator on the financial markets through his blog, the Finanser.com, as author of the bestselling book Digital Bank, and Chair of the European networking forum the Financial Services Club. He has been voted one of the most influential people in banking by The Financial Brand (as well as one of the best blogs), a FinTech Titan (Next Bank), one of the Fintech Leaders you need to follow (City AM, Deluxe and Jax Finance), as well as one of the Top 40 most influential people in financial technology by the Wall Street Journal’s Financial News. To learn more click here...

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