A fantastic infographic was sent over to me today by the folks at Open Mobile Media.
Main headlines include:
- banks are the most trusted mobile payment providers (43%)
- half of all smartphone users expect to adopt the use of mobile wallets in the next three years
- 1.4 billion people now have smartphones, increasing at 44% per annum
- three-quarters of consumers would switch banks if they got real-time deals whilst shopping
- mobile commerce will be worth $278.9 billion by 2018 (compared to just $13.8 billion in 2013)*
- Starbucks processed over $1 billion in mobile payments last year
- Square's now processing $41 million A DAY
- Apple has over 500 million iTune users registered with their credit cards and processing $16.5 billion in purchases last year
- Amazon gets twice the number of mobile visitors buying than any other store
Oh, and here's the chart (doubleclick to enlarge):
I thought the 2013 figure seemed low. From the article: Google reiterates commitment to mobile payments
"According to Gartner, the global market for mobile payments is forecast to be about $720 billion worth of transactions by 2017. This is up from about $235 billion last year."
Lies, darned lies and statistics.