Posted an article on Mobile Banking on SWIFTCommunity today that talks about the four levels of banking I see out there today on mobiles.
There's basic text messaging, such as GCash in the Philippines:
Then there's a fuller mobile wallet that can make payments easier across credit cards and deposit accounts:
Then there's Bank of America's million users of full mobile banking with balances and more:
And finally there's BBVA's Web2.0 styled mobile apps:
But IBM reckon that people don't want banking on a mobile, so the latter two could be a waste of money?
Don't believe it ... people don't know what they want till they have it. Once they realise what they can do with instant balance checks at point of sale, they'll start using mobile banking.
Chris M Skinner
Chris Skinner is best known as an independent commentator on the financial markets through his blog, TheFinanser.com, as author of the bestselling book Digital Bank, and Chair of the European networking forum the Financial Services Club. He has been voted one of the most influential people in banking by The Financial Brand (as well as one of the best blogs), a FinTech Titan (Next Bank), one of the Fintech Leaders you need to follow (City AM, Deluxe and Jax Finance), as well as one of the Top 40 most influential people in financial technology by the Wall Street Journal's Financial News. To learn more click here...