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Viral campaigning works

Barack Obama apparently raised $150 million in campaign funds in September, and now you can see where he’s spending that wad of dosh.

In a sequel to the Budweiser Wassup adverts from a decade ago, he makes a few key points about the economy, the subprime crisis and more in a new online YouTube ad:

Not that I’m endorsing the sentiments expressed of course, but rather
noting that within 24 hours of posting the video it’s been watched a
million times and garnered 5,000 positive comments.  Take note.

Meanwhile, if I’m honest about political matters, I prefer Saturday Night Live’s take on the campaign anyday …

About Chris M Skinner

Chris M Skinner
Chris Skinner is best known as an independent commentator on the financial markets through his blog, the Finanser.com, as author of the bestselling book Digital Bank, and Chair of the European networking forum the Financial Services Club. He has been voted one of the most influential people in banking by The Financial Brand (as well as one of the best blogs), a FinTech Titan (Next Bank), one of the Fintech Leaders you need to follow (City AM, Deluxe and Jax Finance), as well as one of the Top 40 most influential people in financial technology by the Wall Street Journal’s Financial News. To learn more click here...

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