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A Few Mickey Mouse Marketing Ideas for Banks

This week I’m at a major retail banking
conference in Orlando, USA, home of Disney and Universal Studios. Sure, I can
hear you all saying, what’s Chris doing at such a Mickey Mouse Conference, but
it’s got over 4,000 retail bankers here, so it’s worth my while.

sitting around in the sunshine yesterday, I stumbled across this awesome –
you can tell I’m in the USA -website called Half Bakery.  It’s all about
half-baked marketing and advertising concepts, and so I wondered if there were
any about banking.

And there are, especially the idea about a Dance PIN!

more …

About Chris M Skinner

Chris M Skinner

Chris Skinner is best known as an independent commentator on the financial markets through his blog, the Finanser.com, as author of the bestselling book Digital Bank, and Chair of the European networking forum the Financial Services Club. He has been voted one of the most influential people in banking by The Financial Brand (as well as one of the best blogs), a FinTech Titan (Next Bank), one of the Fintech Leaders you need to follow (City AM, Deluxe and Jax Finance), as well as one of the Top 40 most influential people in financial technology by the Wall Street Journal’s Financial News. To learn more click here…

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