After
blogging about mobile the other day, I was surprised but pleased to see that Lloyds TSB claim to be the first to offer banking on the phone:
What surprised me even more is that they are already advertising this on the net with celeb Nicki Chapman in The Sun.
Bottom-line: this is not the first banking on mobile in the UK - I'd give that to the O2/Barclaycard trials in London or to the RBS Monitise service - but it is the first mobile banking service to actually get some investment and advertising over here as a mainstream offering.
Chris M Skinner
Chris Skinner is best known as an independent commentator on the financial markets through his blog, TheFinanser.com, as author of the bestselling book Digital Bank, and Chair of the European networking forum the Financial Services Club. He has been voted one of the most influential people in banking by The Financial Brand (as well as one of the best blogs), a FinTech Titan (Next Bank), one of the Fintech Leaders you need to follow (City AM, Deluxe and Jax Finance), as well as one of the Top 40 most influential people in financial technology by the Wall Street Journal's Financial News. To learn more click here...