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New York’s banks and breasts

So I’m walking around New York and stumble across Broadway and 32nd where this billboard is over Penn Station’s subway entrance:


Now I am confused on so many levels.

First, who’s that woman covering up her breasts? 


Isn’t America the land where any sign of a nipple results in a civil lawsuit (note Janet Jackson and, more recently, rapper Nicki Minaj).

Then there’s the main ad itself.  


Why is Deutsche Bank, the subtler brand, sponsoring something that looks like a Bank of America initiative, the larger brand?

Strange and weird advertising or what?

Finally, what does 3.68 trillion things mean?

Find out by going to www.know-the-number.com and you will find out … oh, and if you want to save a click, just go here.



About Chris M Skinner

Chris M Skinner
Chris Skinner is best known as an independent commentator on the financial markets through his blog, the Finanser.com, as author of the bestselling book Digital Bank, and Chair of the European networking forum the Financial Services Club. He has been voted one of the most influential people in banking by The Financial Brand (as well as one of the best blogs), a FinTech Titan (Next Bank), one of the Fintech Leaders you need to follow (City AM, Deluxe and Jax Finance), as well as one of the Top 40 most influential people in financial technology by the Wall Street Journal’s Financial News. To learn more click here...

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  • Jacques Bayens

    I’m afraid the subtext is : our chance of “going Strauss-Kahn” with this young lady is less than one in a trillion.
    … unless our account is particularly well provisioned and we invested it all in gold, that is.