Jeffry Pilcher at the Financial Brand posted this excellent presentation on Slideshare last week about the do's and do not's of social finance:
The presentation outlines what you need to know to implement Web 2.0 tools that accomplish real business objectives:
- The hardcore realities behind all the Web 2.0 hoopla
- The right- and wrong way to build a Web 2.0 strategy
- How to link Web 2.0 tools with your brand and products
- How to get your management team on board with a Web 2.0 initiative
It also outlines 9 myths of social media and includes 10 strategies for building an effective Web 2.0 program.
I would recommend readers of the Finanser interested in Web 2.0 and social finance to check this out.
Chris M Skinner
Chris Skinner is best known as an independent commentator on the financial markets through his blog, TheFinanser.com, as author of the bestselling book Digital Bank, and Chair of the European networking forum the Financial Services Club. He has been voted one of the most influential people in banking by The Financial Brand (as well as one of the best blogs), a FinTech Titan (Next Bank), one of the Fintech Leaders you need to follow (City AM, Deluxe and Jax Finance), as well as one of the Top 40 most influential people in financial technology by the Wall Street Journal's Financial News. To learn more click here...