Funny how things come together as yesterday I noted RBS´s recruitment fair in Second Life and then I sat in a presentation from Deutsche Bank on Second Life. Actually, it was a presentation on how to emulate the bank experience in real life in Second Life, which is what Michael Tirpitz, Marketing Director, set out…
Funny how things come together as yesterday I noted RBS´s recruitment fair in Second Life and then I sat in a presentation from Deutsche Bank on Second Life. Actually, it was a presentation on how to emulate the bank experience in real life in Second Life, which is what Michael Tirpitz, Marketing Director, set out…
Funny how things come together as yesterday I noted RBS´s recruitment fair in Second Life and then I sat in a presentation from Deutsche Bank on Second Life. Actually, it was a presentation on how to emulate the bank experience in real life in Second Life, which is what Michael Tirpitz, Marketing Director, set out…
Funny how things come together as yesterday I noted RBS´s recruitment fair in Second Life and then I sat in a presentation from Deutsche Bank on Second Life. Actually, it was a presentation on how to emulate the bank experience in real life in Second Life, which is what Michael Tirpitz, Marketing Director, set out…
After successfully bidding for and winning the ABN AMRO game, with the consortia gaining 86% support on Monday, as mentioned here last Thursday before Barclays withdrew last Friday (confused already?) … Royal Bank of Scotland are now following BNP Paribas’ example and hiring staff in Second Life. But this is not just hiring staff, but…
When it’s not, Geoffrey Moore says. The author of Dealing with Darwin, Inside the Tornado, Crossing the Chasm explained to Teradata users why analytics is such fast-growing tool in mature businesses, like banking. "You walk into some banks and say it’s cool. Or you like a Web site or a loyalty card at a supermarket….
When it’s not, Geoffrey Moore says. The author of Dealing with Darwin, Inside the Tornado, Crossing the Chasm explained to Teradata users why analytics is such fast-growing tool in mature businesses, like banking. "You walk into some banks and say it’s cool. Or you like a Web site or a loyalty card at a supermarket….
When it’s not, Geoffrey Moore says. The author of Dealing with Darwin, Inside the Tornado, Crossing the Chasm explained to Teradata users why analytics is such fast-growing tool in mature businesses, like banking. "You walk into some banks and say it’s cool. Or you like a Web site or a loyalty card at a supermarket….
When it’s not, Geoffrey Moore says. The author of Dealing with Darwin, Inside the Tornado, Crossing the Chasm explained to Teradata users why analytics is such fast-growing tool in mature businesses, like banking. "You walk into some banks and say it’s cool. Or you like a Web site or a loyalty card at a supermarket….
Who says competitors can’t work together? It just takes a littel pressure from the customer, in this case Westpac. Super-empower marketing with a CRM system that draws on a data warehouse from Teradata and analytics from Siebel running off transactions on Oracle, says Maree Lipscombe, senior manager of Westpac Leads, the marketing effort that has…
