For years, marketing and market research firms have talked about demographics, using job, age and location as a way of targeting customers. We talk about ACORN and MOSAIC, two classification systems for targeting consumers with offers. MOSAIC is used by Experian to classify UK households, with the current version structuring the 61,838, 154 individuals in the UK…
I was at TradeTech the other day, one of the largest conferences and exhibitions focused upon buy and sell side technologies. It had a good attendance and agenda, although I did wonder why it was sponsored by Virgin Money. As I walked into the London Excel Centre, where this year’s TradeTech was held (next year…
Gartner estimate cloud computing will grow from a market worth $36 billion in 2009 to over $160 billion by 2015, with around a fifth of all firms relying on the cloud for significant parts of their technology operations by 2012. A recent FS Club debate on the current state of cloud computing for the financial…
I've talked for a while about: money being meaningless, as data is now key; the battle over information, and how information warfare is the new game; the fact that banks should move from being safekeepers of money to being safekeepers of data; and so on and so forth. So when I read Venessa Miemis's article…
OK, so I said that banks would absolutely not be disintermediated last week, and it sparked some interesting debate and dialogue. A few folks were incredulous that I could say this; others thought it made eminent sense; some noted that the movement of money could be disintermediated, but the holding of money could not; whilst…
I got an interesting link last week to a new website called Serve.com. It’s the website spawned from the takeover of Revolution Money by American Express for $300 million last year, and goes live today with a marketing blitz across the USA. The service is basically Revolution Money’s MoneyExchange, Version 2.0. If you’re not familiar,…
Mobile featured heavily throughout the International Payments Summit and it is clear that mobile is not only important; it is imperative. This was made loud and clear by a comment from Daniel Marovitz of Deutsche Bank that it used to be that online and offline worlds were separate because, to make an online payment, you…
Banks miss a trick in not advising customers how to network socially with safety, so here’s my top do’s and don’ts for social networking. It’s not exhaustive, but just those that are top of mind and banks would do well to send such advice to their customers in writing, online and always when they logon…
We got into another fine debate this week about bank disintermediation, a term used liberally throughout the 1990s and early 2000s when Web 1.0 came around, and then was dropped just as fast. Disintermediation – taking the bank out of the customer delivery cycle and displacing it with a new provider. As if that could…
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