Chris Skinner's blog

Shaping the future of finance

How do you find ‘the hook’?

I talked yesterday about how to do my layer cake for a hook, line and sinker marketing structure. It made me remember generating this approach so I dug out an old document that discussed how to generate a hook. The hook is meant to be thrown to get the fish interested. What hook can we…

Hook, line and sinker: how to do marketing (part one of many)

As it’s August and everyone is on holiday, I’m going to deviate a little bit from my usual daily blogging and talk about two other things: How to do sales and marketing How to explain FinTech to your kids You may wonder how I can talk about how to do sales and marketing, but didn’t…

The Finanser’s Week: 26th July 2021- 1st August 2021

This week’s main blog discussions include … The Olympics of Money I guess, because we are in lockdown, that I find the Olympics quite surreal. Lots of sports and lots of commentary and lots of weird things going on in my head. For example, I started to think about what an Olympics of banking and…

Design for a business on Mars

I just saw someone talking to their challenger bank about paying in a cheque. The bank asked: what’s a cheque? I feel the same. In fact, these days, it’s kind of getting challenging to imagine: what’s cash? In fact, these days, it’s difficult to consider: what’s paper? You might say I’m being daft, but my…

Human-first, NOT digital-first

In a conversation today, I started discussing digital transformation in depth and found we were talking about digital as though that was the point. It made me wake up, as digital is not the point. Business, connectivity, relationships is the point. When we discuss doing everything online, converting to open systems, transforming to be digital…

Are auditors worth it?

Talking about enforcing the system, I’m reading the Financial Reporting Council’s annual report about auditors of banks. Yes, I am that sad. The report notes that, across the UK’s seven biggest auditing firms, almost 30% of all bookkeeping was below par. It makes you wonder how they get away with it. What interests me here…

The Olympics of Money

I guess, because we are in lockdown, that I find the Olympics quite surreal. Lots of sports and lots of commentary and lots of weird things going on in my head. For example, I started to think about what an Olympics of banking and fintech would look like. Oh, dear. No, I shouldn’t have. But…

Who do you believe in: the state or the network?

I find so many similarities between what’s happening with COVID and what’s happening with cryptocurrencies. Why? It’s all to do with how they’re regulated. I don’t know about your country, but I’m in between two countries: the UK and Poland. After recently visiting the UK, where COVID rules are so confusing you have no idea…

The Finanser’s Week: 19th July 2021- 25th July 2021

The main blog discussions this week include: Imagine if business was driven by ESG I’ve written so much that you would think there was nothing more to write. But there always is. One thing about all I’ve written that is consistent is leadership. What seems to be annoying me the most is a lack of…

Imagine if business was driven by ESG

I’ve written so much that you would think there was nothing more to write. But there always is. One thing about all I’ve written that is consistent is leadership. What seems to be annoying me the most is a lack of leadership or, rather, a lack of the right leadership. Usually my conversation about leadership…

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